Closing day message scripts for keys day
Closing day is long for buyers: funds move, papers get signed, and the keys often don't arrive until the afternoon. A few well-timed messages turn a nervous wait into a day they remember fondly.
The goalKeep clients informed through the day, hand over the keys warmly and set up a lasting relationship after closing.
Today
Good morning, [First name]! Today's the day. Closing often wraps up in the afternoon, so don't worry if the morning is quiet. I'll call as soon as it's done and tell you where to get the keys. [Your name], [Brokerage]
When to send what
- Text
Tell them what to expect and roughly when.
- Call
Tell them it's done and where to get the keys.
- Text
A short, warm welcome-home message.
- Email
A thank-you with useful first-week information.
- Text
Thank your sellers and wish them well.
01The scripts
Pick the moment. Copy the words.
Good morning, [First name]! Today's the day. Closing often wraps up in the afternoon, so don't worry if the morning is quiet. I'll call as soon as it's done and tell you where to get the keys. [Your name], [Brokerage]
- You[First name], it's done. You officially own [Address].
- Buyer: Finally! When can we get in?
- YouKeys are ready at [Pickup place] from [Time]. Bring photo ID.
- Buyer: We're heading there now.
- YouEnjoy that first walk through the door. I'll stop by [Day] with a little something.
Welcome home, [First name] and [Partner name]. It was a pleasure helping you find [Address]. Take a photo on the front step; you'll want it later. [Your name], [Brokerage]
- From
- You, from your own inbox
- Subject
- Welcome home: a few handy things
Hi [First name], the sale of [Address] has closed. Thank you for trusting me with it. Wishing you every happiness in [new home or city]. If you need anything for the move, I'm a call away. [Your name], [Brokerage]
02Variations
When the moment is a little different.
Closing is running late
Hi [First name], closing is running behind today; the paperwork is taking longer than expected. This happens, and I'm on it. I'll update you by [Time] at the latest. [Your name], [Brokerage]
Out-of-town buyers
Hi [First name], it's official, [Address] is yours! I've picked up the keys and will meet you at the house at [Time] tomorrow. Safe travels. [Your name], [Brokerage]
Investor buyer
Hi [First name], closed on [Address]. Keys and garage remotes are at my office. Want me to send the property manager contacts you asked about? [Your name], [Brokerage]
Do
- Tell clients in the morning that an afternoon finish is normal.
- Share the news by phone, not by text.
- Put something practical in the welcome email.
- Send the sellers their own thank-you, not a copy of the buyers' note.
Avoid
- Silence until mid-afternoon on the most stressful day.
- A generic congratulations email that could go to anyone.
- Asking for a review or referral on closing day.
- Promising a key time you can't control.
With Tanero
Or say it once. ORBIT sends it.
ORBIT can run the day's messages for you: the morning text from your Tanero number, the welcome email from your own Gmail or Outlook, and a call to the buyers once you confirm the deal has closed. If your clients phone in a panic at noon, ORBIT answers in any of 100+ languages, reassures them and puts them through to your mobile when they ask for you. When you mark the deal Closed Won with the sale price and commission rate, your CRM works out the commission. Nothing goes to your clients without your OK, because Approval mode is the default.
Tomorrow is closing for the Lachances on Bayfield Street in Barrie. Text them at 8 that closing usually wraps up in the afternoon, and draft the welcome-home email.
ORBIT is working on it
Questions
Before you send it.
What should a closing day message say?
In the morning, what to expect and when. When it closes, that it's done and where to get the keys. In the evening, a warm welcome with a few practical tips. Three short messages beat one long one.
Should I give a closing gift?
Many realtors do, and the best gifts are personal or useful: a local restaurant card, a doormat with the family name, a toolkit for first-time owners. Dropping it off a few days later gives you a reason to visit.
What if closing is delayed?
Tell your clients early and plainly, give them the time of your next update, and keep that promise. A delay with steady updates feels far less stressful than silence.
When can I ask for a review after closing?
Wait a week or two, once they have settled in. Closing day is about them, and the request lands better once the stress has faded.
Words are the easy part. Sending them on time is the job.
ORBIT sends the right message at the right moment, from your number and your inbox.