Southwestern Ontario · 2021 census

Selling real estate in Owen Sound: who your clients are.

For a realtor working in Owen Sound: 9,895 households and 21,612 people in 2021, up 1.3% since 2016. 58% of households own their home, 51.1% of homes are single-detached houses, and after English the languages heard most at home are Arabic (0.3%) and Korean (0.1%).

People
21,612
Households
9,895
Since 2016
+1.3%
Area codes
519226548

01Clients

Owners and renters, in Owen Sound.

Every household is a future buyer, seller or both. Here is how Owen Sound's 9,895 households live today.

58%own their home

42%rent

Median household income, 2020
CA$63,200
People in Owen Sound
21,612

02Homes

The homes you will list and show.

Single-detached houses make up 51.1% of occupied homes in Owen Sound, then apartments under 5 storeys at 27.3%.

  • 51.1%Single-detached houses
  • 27.3%Apartments under 5 storeys
  • 7.4%Apartments, 5 storeys or more
  • 6.8%Row houses
  • 4.2%Semi-detached houses
  • 2.7%Flats in a duplex

03Languages

The languages your callers speak.

English at home
97.1%
French at home
0.1%
Other languages
1.7%

ORBIT speaks 100+ languages on calls. It starts in the language you set and switches to the caller's language once they speak a full sentence in it.

Most spoken at home after English and French

  1. Arabic0.3%60 people
  2. Korean0.1%30 people
  3. Tigrigna0.1%25 people
  4. Malayalam0.1%25 people
  5. Gujarati0.1%25 people
  6. Punjabi0.1%25 people
  7. Cantonese0.1%25 people
  8. Hindi0.1%20 people

04What it means

Four numbers that shape your week in Owen Sound.

  • 25

    languages are spoken most often at home here.

    97.1% of people speak English at home, so most calls start in English. When a caller does not, ORBIT switches to their language once they speak a full sentence in it.

    Serving clients in their language

  • 42%

    of households rent.

    Today's renters are the first-time buyers of the next few years. Keep each one in a follow-up plan, so the call comes to you when they are ready.

    Nurture leads until they are ready

  • 34.7%

    of homes are in apartment buildings.

    Buyers compare many similar units side by side. Give every listing its own page with photos, details and a booking calendar, so it stands on its own.

    A page for every listing

  • +1.3%

    population change since 2016.

    With few newcomers, most business comes from people who already know you. Your sphere and past clients are where the next deals start.

    Work your sphere

One plan. All of it.

Everything you get with Tanero from CA$349 a month.

Your AI team

  • ORBIT, your AI partner, in your dashboard on your laptop or phone
  • Scheduled jobs: a morning briefing, a weekly review, follow-ups on your schedule
  • Approval mode by default, with an Action Center for anything that needs your OK
  • AI Employees that each own a job: three on Pro, five on Ultra

Calls and messages

  • Calls answered day and night in 100+ languages, put through to you when asked
  • ORBIT places calls for you: call-backs, confirmations and whole lists
  • A dedicated local business number and a dialer in your browser
  • Every call recorded, transcribed and summarized on the client's record
  • Two-way texting that qualifies new leads
  • Email written and sent from your own Gmail or Outlook

Clients and deals

  • A private CRM that fills itself from every call, text, email and form
  • A pipeline from New to Closed Won, with commissions to collect
  • Notes, tasks, documents and contracts on each client
  • Instant Match with live MLS® listings
  • Feeds: every client's whole story in one post

Website and marketing

  • Your own website with listing search, home value, calculators and visitor chat
  • Your own domain, connected to your website
  • Property pages with a short link and a viewing request
  • Posts to Instagram, Facebook and LinkedIn, now or scheduled
  • Flyers designed by ORBIT on request
  • A calendar that books inside your own rules
  • Setup fee: None
  • Month to month
  • Live in under 5 minutes
  • Prices in Canadian dollars

05Questions

Owen Sound, in short.

Nearby in Southwestern Ontario

How big is the market for a realtor in Owen Sound?

Owen Sound had 9,895 households and 21,612 people in 2021, up 1.3% from 21,341 in 2016. 58% of households own their home, so about 5,740 owner households are the sellers a realtor here works.

Which area codes will a realtor in Owen Sound see on calls?

Callers from Owen Sound use area codes 519, 226 and 548. Every Tanero plan includes a dedicated local business number, answered by ORBIT day and night.

Should a realtor in Owen Sound focus on sellers or first-time buyers?

Both, in proportion: 58% of households own their home and 42% rent. Owners are tomorrow's listings and renters tomorrow's first-time buyers, so keep both in your CRM with a follow-up plan.

Which languages should a realtor in Owen Sound be ready for?

97.1% of people speak English most often at home. The most common other languages are Arabic (0.3%), Korean (0.1%), Tigrigna (0.1%). In all, 25 languages are spoken most often at home, which is why ORBIT answers calls in 100+ languages.

Can ORBIT answer calls from Owen Sound clients in their own language?

Yes. ORBIT speaks 100+ languages on calls. It starts in the call language you set and switches to the caller's language once they speak a full sentence in it, then qualifies the caller and books the appointment.

Sources: Statistics Canada, 2021 Census of Population, Census Profile for Owen Sound (census subdivision), adapted under the Statistics Canada Open Licence; this does not constitute an endorsement by Statistics Canada. Area codes: Canadian Numbering Administrator. Language shares are for the language spoken most often at home, single responses.

Your clients in Owen Sound call at all hours.

Watch ORBIT answer a call, qualify the caller and book the showing, on real screens.

Watch the demo [email protected]